Description

You will bridge product strategy and market execution, developing compelling messaging and AI-driven content for Showpad's Revenue Effectiveness Platform. You'll collaborate with product, marketing, and enablement teams to drive go-to-market strategies and product launches that align with revenue goals.

Requirements

• 5+ years of Product Marketing in B2B SaaS
• Experience with AI products/capabilities
• Proven ability to drive GTM strategies
• Distill technical concepts into persuasive messaging
• Strong analytical and collaboration skills

Responsibilities

• Collaborate with Product Management to understand product strategy and market fit
• Become expert on target personas and buying journey
• Deliver compelling messaging and feature benefits that resonate with audiences
• Drive objective-driven GTM launch strategies and plans
• Define, create, and deliver high-impact product content