🛠 Tech Stack

💼 About This Role

You'll own growth strategy and go-to-market planning for Crypto.com's Exchange platform, working at the intersection of product, data, and creative execution. Your work will drive global user acquisition and retention through lifecycle programs and localized campaigns.

🎯 What You'll Do

• Own growth strategy and positioning for the Exchange vertical
• Plan and execute go-to-market for feature launches
• Analyze market trends and conduct competitive benchmarking
• Design lifecycle programs to boost activation and retention

📋 Requirements

• 7+ years in product marketing, ideally crypto or financial background
• Proven success launching and scaling B2C products
• Excellent communication and copywriting skills
• Analytical mindset with proficiency in marketing analytics

✨ Nice to Have

• Experience in regulated industries or financial services
• Experience running user interviews and feedback loops

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Phone Screen· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Technical/Case Interview· 60 min