💼 About This Role

You'll lead marketing strategy and execution to drive healthcare provider engagement and conversion across multi-channel campaigns. Your core impact is optimizing performance through predictive modeling and yield management.

🎯 What You'll Do

• Develop and execute comprehensive marketing plans incorporating audience segmentation and channel mix
• Analyze historical campaign data to build predictive performance models and pacing benchmarks
• Own yield management by mapping promotional levers and developing contingency playbooks

📋 Requirements

• Proven track record in performance marketing or growth marketing
• Analytical skills with experience in data analysis and predictive modeling
• Experience with multi-channel campaigns (email, social, paid media, landing pages)
• Ability to work in a fast-paced, entrepreneurial environment

✨ Nice to Have

• Experience in healthcare marketing or HCP engagement
• Familiarity with generative AI tools for marketing
• Knowledge of yield management or pricing optimization

🎁 Benefits & Perks

• 🏖️ Remote work flexibility with accountability
• 📈 Professional growth through coaching, stretch assignments, and leadership opportunities
• 🤝 Values-led teamwork with high-performing colleagues
• 💡 Empowered innovation with autonomy to improve processes

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter Phone Screen· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Case Study or Presentation· 60 min

🚩 Heads Up

• Requires high level of accountability but years of experience not specified, potentially mismatched expectations
• Role combines manager and lead responsibilities without clear career leveling