3h ago

Senior Director, Product Management, Video Ad Platform

Santa Monica, California

$382,600-$536,250 / year

full-timedirectorTechnology (Streaming/Advertising)

Tech Stack

Description

As Senior Director of Product Management, you will own the end-to-end vision and evolution of Roku's Video Ad Platform, defining how inventory is managed, how demand systems connect, and how data flows to enable measurement and optimization. This role sits at the center of programmatic strategy, balancing advertiser outcomes, viewer experience, and scalable monetization.

Requirements

  • Deep expertise in video advertising technology and programmatic marketplace design
  • Experience owning end-to-end platform vision for ad serving or programmatic platforms
  • Ability to translate technical platform strategy into clear business outcomes for executive stakeholders
  • Leadership experience managing senior product managers and cross-functional teams
  • Knowledge of supply management, demand connections, and ecosystem interoperability standards

Responsibilities

  • Define and drive multi-year vision for Roku's Video Ad Platform, including supply management, demand connections, ad serving, auction decisioning, and platform data signals
  • Own product strategy for supply management across Roku Media, including inventory governance, eligibility frameworks, packaging, and monetization controls
  • Define how DSPs, SSPs, ad servers, and measurement partners integrate with Roku's marketplace, using industry standards while maintaining flexibility
  • Define how identity, contextual signals, and measurement inputs flow through the platform to support optimization and decisioning
  • Lead and develop a team of senior product managers across core platform domains, setting operating frameworks for prioritization and execution
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