8h ago

Director of Marketing

Washington, D.C.

$155k-$175k / year

full-timelead HybridProfessional Services

🛠 Tech Stack

💼 About This Role

You'll lead Penta's global marketing strategy, building a repeatable go-to-market engine that drives pipeline and revenue. You'll own demand generation, thought leadership, and integrated campaigns to position Penta as the preeminent stakeholder solutions firm. This role offers the chance to shape the marketing function from the ground up and have a direct impact on revenue growth.

🎯 What You'll Do

  • Develop demand generation programs to drive qualified pipeline and revenue.
  • Own content calendar and thought leadership pipeline from research to distribution.
  • Lead planning and execution of hosted and sponsored events and conferences.
  • Manage top 20 accounts with account-based marketing to drive cross-sell growth.

📋 Requirements

  • 10-12 years of progressive marketing experience in professional services or consulting.
  • Proven ability to execute multi-channel strategies that drive measurable business outcomes.
  • Exceptional written skills for long-form thought leadership and executive communications.
  • Hands-on experience with marketing automation platforms like HubSpot and CRM tools.

✨ Nice to Have

  • Experience in public affairs or a related field.
  • Familiarity with analytics tools like Google Analytics.
  • Strong project management skills in fast-paced environments.
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