💼 About This Role

You'll own narrative architecture and go-to-market strategy for Acorns' product portfolio. You'll lead high-priority product launches end-to-end and integrate AI tools into daily workflows. This remote-first role offers optional office access in Irvine, CA.

🎯 What You'll Do

• Build and maintain core messaging architecture across the portfolio.
• Synthesize customer insights into messaging strategies.
• Own end-to-end GTM execution for key launches.
• Develop reusable AI workflows to improve marketing execution.

📋 Requirements

• 5–7 years of product marketing experience.
• Experience leading product launches that drove measurable adoption.
• AI fluency with applied AI tools in marketing tasks.
• Exceptional communication and storytelling skills.

✨ Nice to Have

• Consumer, fintech, or subscription experience.
• Experience building scalable content systems.

🎁 Benefits & Perks

• 💰 Competitive salary and stock options.
• 🏥 Comprehensive benefits for you and family.
• 🏖️ Flexible PTO and remote work.
• 🏦 401(k) matching.
• 📈 Monthly Acorns account contribution & GoHenry account.

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter Screen· 30 min
2. 2Hiring Manager· 45 min
3. 3Panel Interview· 60 min

🚩 Heads Up

• Vague requirement about 'passion' and 'life's mission'.
• Broad list of soft skills listed as requirements.