9h ago

Senior Growth Marketing Manager (B2B)

Remote

$160k-$190k / yearest.

full-timesenior Remotesoftware

🛠 Tech Stack

💼 About This Role

You'll lead multi-channel growth programs for Hatch's AI agent CRM platform, driving pipeline and revenue through lifecycle marketing, performance media, and ABM. You'll run data-driven experiments and collaborate with Sales, Product, and Engineering to build an always-on growth engine fueled by real-time signals. This role offers direct impact on how thousands of businesses discover and buy Hatch.

🎯 What You'll Do

  • Build and manage multi-channel email nurture programs for lead progression.
  • Execute paid campaigns across Google, LinkedIn, and Meta with A/B testing.
  • Develop ABM campaigns using intent signals (hiring, funding events).
  • Manage B2B funnel metrics and build performance dashboards.

📋 Requirements

  • 6–7 years of B2B SaaS growth marketing or demand generation experience.
  • Expert-level proficiency in HubSpot or similar marketing automation platforms.
  • Hands-on experience with Google Ads, LinkedIn Ads, and Meta paid campaigns.
  • Working knowledge of technical SEO tools (Screaming Frog, SEMrush).

✨ Nice to Have

  • Experience with product-led growth (PLG) motions.
  • SQL or data querying skills.
  • Familiarity with intent data platforms.

🎁 Benefits & Perks

  • 🏖️ Unlimited PTO
  • 🚀 High-impact role in a fast-growing Yelp-acquired company
  • 📈 Career growth and professional development opportunities
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