Description

You will own end-to-end regional marketing strategy and execution across EMEA and APAC, driving measurable pipeline and revenue impact while aligning with sales leadership. This hands-on leadership role requires localizing global initiatives, scaling region-specific programs, and using AI tools as a core part of your work.

Requirements

• 10+ years B2B SaaS marketing experience with focus on regional or international markets
• Proven success driving pipeline and revenue impact in EMEA and/or APAC regions
• Experience partnering with enterprise sales teams and supporting complex buying cycles
• Strong understanding of regional market dynamics, cultural nuance, and localization
• Experience with field marketing, ABM, and integrated demand generation programs

Responsibilities

• Develop and execute comprehensive regional marketing strategy aligned to global priorities and revenue goals
• Partner with EMEA and APAC Sales leaders to drive pipeline and support account-based motions
• Own regional demand generation programs including events, field marketing, campaigns, partnerships, and digital initiatives
• Own success of regional BDR function, partnering with Sales leadership on strategy and performance
• Analyze regional performance, pipeline contribution, and ROI to continuously optimize programs