Tech Stack

Description

You will lead the day-to-day setup, trafficking, monitoring, and optimization of programmatic media campaigns across multiple buying platforms. You'll serve a portfolio of clients and collaborate with an integrated team to deliver media plans flawlessly, while also providing data-driven recommendations and presenting campaign insights to planners and clients.

Requirements

• 4-5 years in digital marketing with at least 2 years in programmatic media buying, agency-side preferred
• Experience with DV360, The Trade Desk, or Amazon DSP
• Experience presenting programmatic and/or direct media performance to clients
• Experience managing publisher, media vendor, and data vendor partnerships
• Technical skills including HTML, JavaScript, and Flash

Responsibilities

• Set up and launch programmatic media campaigns across various DSPs
• Handle ad trafficking in DCM, including floodlight and tracking setup for new advertisers
• Monitor in-flight campaign pacing, budgets, optimizations, and results
• Troubleshoot trafficking issues related to creative and publisher implementation
• Create reports and provide data-driven recommendations to optimize campaigns toward client KPIs