🛠 Tech Stack

💼 About This Role

You'll own Upshop's global demand generation strategy, driving pipeline for grocery and convenience retail markets. You'll design multi-channel programs and optimize performance across the full funnel, building a scalable demand engine that delivers qualified pipeline and strong conversion rates.

🎯 What You'll Do

• Own end-to-end demand generation strategy from awareness to pipeline.
• Design and optimize multi-channel programs including ABM and events.
• Manage demand tech stack including HubSpot and LinkedIn.
• Lead, mentor, and develop a growing demand generation team.

📋 Requirements

• 8-12+ years in demand generation or growth marketing.
• 3+ years in a leadership role within B2B SaaS.
• Proven experience building and scaling demand programs.
• Strong expertise in marketing automation and funnel analytics.

✨ Nice to Have

• Experience in retail, grocery, or multi-location industries.
• Knowledge of ABM and partner-led demand motions.

🎁 Benefits & Perks

• 🚀 High impact role shaping go-to-market strategy.
• 📈 Career growth at a company redefining retail operations.
• 🏢 Cross-functional collaboration with Sales and Product Marketing.