2h ago
Media Planner and Buyer
London, England, United Kingdom
full-timeAdvertising
Description
You will be the day-to-day steward for New Balance across EMEA, crafting and executing innovative multi-channel media campaigns for major events and product launches. This role offers the chance to shape standout campaigns that elevate the brand on a global stage.
Requirements
- Display mastery of media fundamentals across all channels (TV, OOH, CTV, Digital Display, Social)
- Show keen interest in emerging media trends
- Demonstrate proficiency with industry tools (TGI, GWI, YouGov Audience Console, Nielsen)
Responsibilities
- Serve as day-to-day steward for New Balance across EMEA
- Craft and execute innovative multi-channel media campaigns
- Deliver high-impact brand awareness campaigns for sponsored events like London and Valencia Marathons
- Adopt tactical approach for product launches
- Maintain strong knowledge of clients' business to deliver against objectives
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