7h ago

Product Marketing Manager, SMB

San Francisco, CA

$284k-$315k / year

full-timesenior Hybridai-ml

💼 About This Role

You'll define and drive marketing strategies for OpenAI's SMB portfolio including ChatGPT Business and API. You'll shape go-to-market strategy, positioning, and lifecycle campaigns to fuel adoption and drive long-term growth across small business customers. This role is central to ensuring small businesses thrive in their AI adoption journey.

🎯 What You'll Do

  • Develop and execute SMB-focused go-to-market strategies across products.
  • Define segmentation, positioning, and messaging for small business personas.
  • Collaborate with product teams to translate technical concepts into user-centric messaging.
  • Analyze product usage data and user feedback to refine marketing strategies.

📋 Requirements

  • 12+ years of experience in product marketing or segment marketing in tech/SaaS.
  • Experience marketing platform, developer, or product-led offerings to SMB or mid-market.
  • Strong understanding of AI technologies and ability to articulate value to business users.
  • Led successful product launches or growth initiatives driving adoption and expansion.

✨ Nice to Have

  • Experience with API or developer-focused marketing.
  • Background in small business or mid-market segment marketing.
  • Comfort working cross-functionally in fast-paced environments.

🎁 Benefits & Perks

  • 💰 Equity included in compensation package.
  • 🏖️ Hybrid work model with 3 days in-office per week.
  • ✈️ Relocation assistance offered to new employees.
  • 🏥 Equal opportunity employer with inclusive culture.
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