💼 About This Role

You'll lead social media communication for Star Plus shows, shaping copy and creatives. You'll drive digital-first campaign execution with internal teams and agencies. This role combines creative instincts with platform strategy.

🎯 What You'll Do

• Lead day-to-day social media communication for Star Plus shows
• Drive digital campaign planning and execution
• Manage always-on social media content with cultural tonality
• Track social trends and integrate into platform strategy

📋 Requirements

• 4–5 years handling social media mandates
• Consumer-facing brand or agency experience
• Strong creative instincts for social content
• Deep understanding of Instagram, Facebook, and short-form content

✨ Nice to Have

• Familiarity with entertainment content/pop culture
• Experience with digital performance and platform dashboards
• Experience working with talent/influencers