💼 About This Role

You'll build and lead the Product Marketing function at SQUIRE, defining strategy and messaging for a leading barbershop management platform. You'll drive product launches, sales enablement, and pricing strategy to boost conversion and revenue. This role offers executive visibility and the chance to shape how AI empowers local entrepreneurs.

🎯 What You'll Do

• Define product positioning, messaging, and category narrative
• Lead end-to-end product launches and build repeatable playbooks
• Create sales enablement materials (pitch decks, battlecards, demos)
• Develop pricing and packaging strategy with Product and Finance

📋 Requirements

• 8+ years of Product Marketing experience in B2B SaaS
• Proven experience building or scaling Product Marketing functions
• Experience working with Sales and Revenue teams in high-growth environments
• Strong messaging and positioning skills for complex products

✨ Nice to Have

• Experience in vertical SaaS (barber, beauty, wellness, SMB services)
• Background in pricing and packaging research and strategy

🎁 Benefits & Perks

• 💰 Base Salary $180,000 - $205,000 + 15% bonus
• 📈 New hire stock grant
• 🏥 100% employer-paid medical, dental, and vision insurance
• 🏖️ Generous PTO and Parental Leave policies
• 🏦 401K plan with company contribution