5h ago
Product Marketing Manager - Mobile and Apps
London, England, United Kingdom
$54,157-$97,543 / year
J
full-timesenior HybridEntertainment
🛠 Tech Stack
💼 About This Role
You'll drive strategic marketing plans for major mobile app titles at The Pokémon Company International. You'll lead campaigns across EMEA, collaborating with cross-functional teams to align on messaging and goals. This role offers the chance to work on beloved brands and global campaigns that engage millions of fans.
🎯 What You'll Do
- Develop strategic marketing plans for major mobile app titles.
- Lead marketing campaigns for product launches and feature rollouts.
- Own data collection, analysis, and reporting for marketing performance.
- Manage creative development from brief through delivery.
- Build and track marketing budgets; conduct ROI analyses.
📋 Requirements
- At least 6 years of mobile game product marketing experience in Europe.
- Bachelor's degree in a related field or equivalent experience.
- Extensive knowledge of digital and mobile industries.
- Proven track record of success in marketing campaigns.
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