1h ago

Director of GTM Narrative

New York, NY; Remote, US (Hub cities)
full-timedirector Remotehealthcare

Description

You will own and evolve Maven's go-to-market narrative across B2B and D2C, ensuring a coherent company story that connects employer value and member experience. You'll shape messaging for major company moments, own the corporate pitch deck, and partner with cross-functional teams to translate clinical data into compelling stories.

Requirements

  • 10+ years shaping narrative or messaging at high-growth company
  • Experience bridging enterprise and consumer audiences
  • Exceptional writing skills articulating financial impact and clinical rigor
  • Ability to make compelling decks

Responsibilities

  • Define and evolve Maven's main narrative across B2B and D2C
  • Shape narrative for major company moments
  • Own primary corporate pitch deck
  • Develop high-impact written content for enterprise and consumer audiences
  • Establish and maintain narrative framework including messaging hierarchy
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