3h ago

Content Marketing Manager

London, United Kingdom
full-timemid Hybridequity management / financial technology

Tech Stack

Description

You will drive content marketing campaigns that contribute to revenue and growth, own the content calendar across the full funnel, and create high-quality content such as blog posts, guides, videos, and newsletters. You'll use AI tools efficiently, champion SEO, turn performance data into strategy, and produce thought leadership in the equity compensation space.

Requirements

  • 3-5 years of experience in content marketing, ideally in B2B SaaS; equity compensation background is a plus
  • History of leading data-driven, multichannel content marketing campaigns that generate leads and demand
  • Comfortable working cross-functionally with subject matter experts in a hybrid environment
  • Passionate about AI and actively use AI tools (Claude, ChatGPT, Jasper, Surfer SEO, etc.)
  • Strong command of SEO principles and experience producing optimized content that ranks

Responsibilities

  • Develop and implement content marketing campaigns directly contributing to revenue and growth goals
  • Own Ledgy's content calendar across the full funnel
  • Create high-quality content: blog posts, guides, reports, videos, email campaigns, social posts, newsletters
  • Champion SEO best practices and use AI-assisted tools to grow organic presence
  • Turn content performance into strategy: build dashboards, extract insights from data
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