Tech Stack

Description

You will transform campaign data into actionable insights to drive marketing impact and support firm growth. You'll measure performance, identify trends, strengthen data integrity, and help leadership understand what's driving marketing results.

Requirements

• Strong analytical skills with experience in marketing performance metrics
• Hands-on management of HubSpot CRM
• Familiarity with professional services environment (accounting, advisory, legal, or consulting)
• Experience with Google Analytics
• Ability to translate data into actionable recommendations

Responsibilities

• Track and analyze marketing campaign performance across digital channels, email, events, and conferences using HubSpot and Google Analytics
• Develop dashboards and deliver KPI reporting on lead generation, engagement, conversion, and ROI
• Monitor website traffic, SEO performance, and online behavior trends
• Evaluate effectiveness of thought leadership, content, webinars, sponsorships, and firm events
• Partner with marketing and sales teams to support strategic growth campaigns and provide actionable insights