2h ago
Director, Experience Strategy
Detroit
full-timedirector HybridMarketing and Advertising
Description
You will architect enterprise-wide customer experience strategies for a major client, lead a team of strategists, and drive measurable business impact through data-driven CRM and lifecycle marketing. You'll partner with creative, analytics, and technology teams to deliver transformative initiatives and position the agency as a strategic innovation partner.
Requirements
- Expertise in CRM, customer lifecycle marketing, and data-driven strategy
- Experience leading and developing teams of strategists
- Strong client relationship management and thought leadership skills
- Ability to translate complex data into actionable insights and measurement frameworks
- Familiarity with martech, data privacy, and AI trends
Responsibilities
- Develop comprehensive customer journey strategies across multiple brands, segments, and channels
- Build measurement frameworks, attribution models, and learning agendas
- Lead and mentor a team of strategists, fostering growth and professional development
- Serve as a strategic trusted advisor to client leadership
- Partner with creative, analytics, and technology teams to deliver integrated solutions
0 views 0 saves 0 applications