about 4 hours ago
Senior Manager GTM Operations
London, United Kingdom
full-timemanager HybridCybersecurity Compliance
Tech Stack
Description
You will drive GTM effectiveness by leading strategic planning, sales operations, and compensation design, directly supporting the EMEA VP. This role is critical to ensuring the GTM organization's efficient operation and growth.
Requirements
- Bachelor's degree from an accredited institution
- MBA preferred
- Minimum of 5 years in sales operations, business planning, or sales support management roles
- Private Equity-backed portfolio company experience strongly preferred
- Track record of managing analytically rigorous corporate initiatives
- Expertise in Sales and GTM strategy and planning
- Proven leadership in Sales and Marketing Operations
- Skilled in utilizing Salesforce
- Experience developing accurate success measures directly tied to compensation strategies
- Ability to meet deadlines with a high degree of motivation
- Excellent communication
- Thrive in a fast-paced environment
- Ability to work individually as well as collaboratively
Responsibilities
- Conduct segmentation analysis and provide strategic prioritization and investment recommendations
- Develop and implement Customer and Prospect Database (CapDB) strategy to optimize CAC and accelerate growth
- Drive marketing forecasting and investment strategy across channels including SEM, SEO, AI Search, Field/Events, Partnerships, and Digital
- Deliver comprehensive marketing reporting on input and output metrics and KPIs
- Partner with leadership to rationalize and maximize MarTech stack investments
- Optimize ad spend effectiveness and ROI in collaboration with Digital Marketing team
- Create and maintain reporting frameworks to enhance marketing message effectiveness and testing strategies
- Coordinate and optimize sales reporting, forecasting, planning, and budgeting
- Manage weekly bookings forecasts, pipeline reviews, and compliance processes
- Optimize sales processes and forecasting to improve predictability and minimize forecast variances
- Oversee territory management, Rules of Engagement (RoE), and policy administration across sales teams
- Deliver partnership reporting, planning, and analytics to drive performance and alignment
- Manage the partnership playbook and operating model to ensure consistency and scalability
- Oversee the partner portal and related systems and processes
- Optimize sales incentive compensation structures and quotas
- Ensure equitable quota assignments and optimal allocation across all sales channels and resources
- Manage organization-wide compensation and incentive programs including sales, partner, BDR compensation, SPIF initiatives, and employee incentive programs
- Support the design and delivery of sales training and enablement programs
- Ensure sales organization objectives are achieved through OKRs and timely execution
- Proactively identify opportunities for sales process improvement and drive continuous improvement
- Implement enabling technologies including CRM across international markets
- Provide data-driven recommendations on hiring, promotion, discipline, and termination decisions
- Manage the sales technology stack including SFDC, CPQ, Outreach, and related tools
- Oversee marketing technology platforms such as MAP and BDR tooling
- Administer AI tools including Clay to enhance automation and productivity
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