4h ago
Director, Performance Marketing
Toronto, ON, Canada
$130k-$180k / year
full-timelead Remotesoftware
🛠 Tech Stack
💼 About This Role
You'll lead demand-generation strategy and execute multichannel campaigns to drive pipeline growth. Your work will directly impact revenue and customer acquisition at a fast-growing SaaS company.
🎯 What You'll Do
- Develop and own demand-generation strategy and roadmaps
- Lead execution of integrated marketing campaigns
- Oversee marketing automation, CRM, and analytics
- Manage budget and resource allocation for demand gen
📋 Requirements
- 10+ years in demand generation/acquisition marketing
- 5+ years in a B2B leadership role responsible for pipeline
- Expertise in HubSpot and Salesforce
- Deep analytical skills covering attribution and ROI
✨ Nice to Have
- Experience with ABM and lead scoring
- Knowledge of AI in marketing
- Experience in a scale-up environment
🎁 Benefits & Perks
- 💻 MacBook laptop and home office budget
- 📱 Monthly phone and internet subsidy
- 🏖️ Remote-first work culture
- 📚 Professional mastery allowance
- 🏥 Health and wellness benefits from day 1
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