Description

You will lead go-to-market strategy for Justworks' international product portfolio, including new market launches and multi-country solutions. You will define positioning and messaging, partner with product teams, and drive growth through market research and cross-functional collaboration.

Requirements

• Strategic thinking: connect international priorities to broader growth strategy
• Global mindset: balance global consistency with local market nuance
• Customer-centric: ground decisions in market insight across regions
• Analytical rigor: leverage data for segmentation, prioritization, and growth strategy
• Cross-functional leadership: influence partners without direct authority

Responsibilities

• Lead go-to-market strategy for international product portfolio
• Define and evolve positioning and messaging for global value proposition
• Partner with Product to influence roadmap through customer insight and competitive intelligence
• Conduct international market research to identify expansion opportunities
• Develop scalable launch frameworks for localization and regulatory readiness