Tech Stack

Description

Join Roku's Ad Experiences team to define advertising interactions across the ecosystem, working on interactive ad formats that balance revenue with user experience. You'll assist in feature execution, author PRDs, conduct market research, and partner with data science on experiments.

Requirements

• 0-2 years experience in product management, digital marketing, or technical field
• Bachelor's degree in technical or business-related field
• Analytical rigor with SQL or visualization tools
• Strong customer empathy and focus on non-interruptive ads
• Technical curiosity about digital ad stack

Responsibilities

• Assist in end-to-end lifecycle of new ad formats from concept to launch
• Author detailed PRDs and user stories for Engineering and Design teams
• Conduct competitive analysis and user research on interactive advertising trends
• Partner with Data Science to set up A/B tests and monitor metrics like CTR
• Lead internal dogfooding and QA for new ad units across devices