4h ago
Head of B2B Integrated Campaigns
San Francisco, California, United States
$230,000-$275,000 / year
J
full-timeleadAPI platform / Software
🛠 Tech Stack
💼 About This Role
You'll lead full-funnel, revenue-driven marketing campaigns at Postman, the world's leading API platform. You'll own end-to-end campaign strategy across ABM, digital, content, paid media, SEO/SEM, events, and lifecycle, directly impacting pipeline and revenue targets. This role stands out with a focus on holistic search alignment and cross-functional orchestration.
🎯 What You'll Do
- Develop full-funnel multi-channel integrated campaigns aligned to revenue goals.
- Partner with ABM team to scale programs supporting named account strategies.
- Align paid and organic search strategy to campaign themes for SERP dominance.
- Drive orchestration across digital, content, events, lifecycle, and sales enablement.
📋 Requirements
- 10+ years in B2B marketing with significant integrated campaigns experience.
- Proven experience owning revenue or pipeline targets.
- Strong ABM experience in mid-market or enterprise environments.
- Deep understanding of paid and organic search integration.
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