4h ago

Head of B2B Integrated Campaigns

San Francisco, California, United States

$230,000-$275,000 / year

J
full-timeleadAPI platform / Software

🛠 Tech Stack

💼 About This Role

You'll lead full-funnel, revenue-driven marketing campaigns at Postman, the world's leading API platform. You'll own end-to-end campaign strategy across ABM, digital, content, paid media, SEO/SEM, events, and lifecycle, directly impacting pipeline and revenue targets. This role stands out with a focus on holistic search alignment and cross-functional orchestration.

🎯 What You'll Do

  • Develop full-funnel multi-channel integrated campaigns aligned to revenue goals.
  • Partner with ABM team to scale programs supporting named account strategies.
  • Align paid and organic search strategy to campaign themes for SERP dominance.
  • Drive orchestration across digital, content, events, lifecycle, and sales enablement.

📋 Requirements

  • 10+ years in B2B marketing with significant integrated campaigns experience.
  • Proven experience owning revenue or pipeline targets.
  • Strong ABM experience in mid-market or enterprise environments.
  • Deep understanding of paid and organic search integration.
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