1d ago
Senior Manager, Product Marketing
Toronto, Ontario
$145k-$160k / year
full-timelead Remote
💼 About This Role
You'll lead and scale the product marketing function at Wave, managing a team while owning go-to-market execution. You'll drive adoption, conversion, and expansion in a product-led growth model. This role ensures product marketing operates as a true growth engine.
🎯 What You'll Do
- Manage, mentor, and develop a team of Product Marketing Managers.
- Own go-to-market strategy across major product launches and features.
- Champion experimentation and learning across GTM and customer journeys.
- Define activation and adoption milestones with Product and Data teams.
📋 Requirements
- 7–10+ years of product marketing experience in SaaS.
- Experience managing other Product Marketing Managers.
- Operated in a product-led SaaS model with adoption-driven growth.
- Expert at connecting positioning and GTM strategy to revenue outcomes.
✨ Nice to Have
- Empathy for small business owners.
- Strong customer-first mindset.
- Comfortable influencing without authority.
🎁 Benefits & Perks
- 🌍 Remote work flexibility.
- 🏥 Comprehensive health benefits.
- 💵 Competitive salary.
- 📈 Growth opportunities.
🚩 Heads Up
- Experience level of 7-10+ years may exceed typical 'senior' expectations.
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