6h ago

Senior Data Scientist - Paid Marketing Optimization

Barcelona

✨ $150k-$200k / yearest.

full-timesenior Hybrideducation

πŸ›  Tech Stack

πŸ’Ό About This Role

You'll collaborate with performance marketing teams to optimize campaigns and budgets using recommendation systems and predictive models. You'll lead the rollout of LTV models and design A/B tests to measure marketing effectiveness. Join a unicorn shaping the future of education at global scale.

🎯 What You'll Do

  • Collaborate with performance marketing teams to optimize campaigns and budgets.
  • Use recommendation systems and clustering to improve paid search effectiveness.
  • Design and analyze A/B tests using causal inference to measure ROI.
  • Work with Data Engineering to build scalable data pipelines.

πŸ“‹ Requirements

  • Extensive experience as a Data Scientist with performance marketing in B2C.
  • Knowledge of bidding, incrementality, and attribution.
  • Skilled in developing and deploying machine learning models.
  • Strong coding skills in SQL and Python.

✨ Nice to Have

  • Experience with causal inference techniques (e.g., geo-lift testing, synthetic control).
  • Experience with Databricks, Snowflake, or Looker.
  • Knowledge of data orchestration tools (e.g., dbt, Airflow).

🎁 Benefits & Perks

  • πŸ“š Monthly lesson allowance on Preply.com
  • πŸ’° Competitive financial package with equity and health insurance
  • πŸ‹οΈ Gympass access to wellness centers
  • 🧠 Free mental health support platforms
  • πŸ—ΊοΈ Relocation package to Barcelona
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