🛠 Tech Stack

💼 About This Role

You'll define and own the growth strategy for Thailand, driving customer acquisition and revenue through data-driven campaigns and product-led initiatives. You'll build and manage a team covering performance marketing, partnerships, and lifecycle marketing, while working closely with Product, Operations, and Compliance teams.

🎯 What You'll Do

• Define and own growth strategy for Thailand aligned with country and group goals.
• Drive customer acquisition, activation, retention, and revenue growth.
• Build and manage a team covering performance marketing, partnerships, and lifecycle marketing.
• Oversee and optimize digital channels including Google, Facebook, TikTok, and Line.

📋 Requirements

• 5–10 years of experience in growth, performance marketing, or product marketing.
• Proven track record of scaling user acquisition and driving engagement through full-funnel marketing.
• Deep understanding of Thailand’s digital ecosystem and consumer behavior.
• Fluent in Thai and English with excellent communication skills.

✨ Nice to Have

• Experience in fintech, crypto, e-commerce, or mobile apps.
• Proficiency with analytics tools like GA4, Mixpanel, or Amplitude.
• Experience leading teams and working cross-functionally with product and engineering.

🚩 Heads Up

• Requires Chinese language but not mentioned in location or company context.
• Role title 'Growth Leader' with 5-10 years experience may indicate higher seniority than described.