💼 About This Role

You'll lead go-to-market strategies for product launches at a B2B fintech powering global debt markets. Your work will drive adoption of AI-powered credit data platforms and create sales enablement materials for institutional clients.

🎯 What You'll Do

• Develop GTM strategies for new product launches
• Create sales enablement materials (presentations, case studies, battle cards)
• Conduct market segmentation to define target customer groups
• Track and optimize product marketing initiative performance

📋 Requirements

• 5+ years product marketing experience, preferably B2B SaaS or fintech
• Proven experience creating sales enablement materials
• Expertise in market segmentation and product positioning
• Excellent technical communication skills for varied audiences

✨ Nice to Have

• Experience with performance tracking tools
• Passion for fintech and innovation
• Proactive, self-starter attitude

🎁 Benefits & Perks

• 💰 Competitive Salary: $140k-$170k
• 🏖️ 25 vacation days per year
• 🌍 Work abroad up to 3 months/year
• 🏠 Hybrid working model with flexibility
• 📚 Professional learning and development budget