2d ago

CRM Manager

New York, NY

$135k-$165k / year

full-timemidhealthcare

πŸ›  Tech Stack

πŸ’Ό About This Role

You'll own CRM strategy and execution for K Health's product team, driving patient engagement across email, SMS, push, and in-app channels. You'll partner with data and product teams to optimize campaigns and hit growth goals through audience segmentation and insights-driven creative messaging.

🎯 What You'll Do

  • Own CRM automations and campaign creative development across email, SMS, push, and in-app
  • Define audience segmentation strategies to enhance patient experience and messaging
  • Analyze campaign results and define testing roadmap against benchmarks
  • Collaborate with Product and Engineering to coordinate patient communications

πŸ“‹ Requirements

  • 4+ years of CRM/lifecycle marketing experience
  • Experience executing in Braze
  • Proven track record of hitting business growth goals through cohorting and testing

✨ Nice to Have

  • Experience in fast-paced environments
  • Strong data storytelling skills

🎁 Benefits & Perks

  • πŸ–οΈ 18 vacation days, 9 holidays, 5 sick days, 2 personal days
  • πŸ“ˆ Stock options for full-time employees
  • πŸ‘Ά Paid parental leave
  • πŸ₯ Competitive health, dental, and vision insurance
  • πŸš— Commuter benefits and hybrid work with weekly lunches

πŸ“¨ Hiring Process

Estimated timeline: 2-4 weeks Β· AI estimate

  1. 1Recruiter screenΒ· 30 min
  2. 2Hiring manager interviewΒ· 45 min
  3. 3Technical/portfolio interviewΒ· 60 min
  4. 4Team fit interviewΒ· 30 min
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