💼 About This Role

You'll define and lead the global marketing strategy for a fast-scaling AdTech group, shaping brand architecture and go-to-market direction. You'll directly manage US market entry and align product marketing, growth, and brand under a unified vision. This fully remote executive role offers high strategic autonomy within a data-driven, product-led environment.

🎯 What You'll Do

• Define and lead global marketing strategy across brand, product marketing, and growth.
• Build and operationalize brand architecture for premium positioning in Europe and US.
• Design and execute US market entry strategy with positioning and competitive differentiation.
• Oversee product marketing translating technical capabilities into compelling narratives.
• Develop competitive intelligence frameworks including positioning maps and win/loss analysis.

📋 Requirements

• 15+ years of marketing experience with at least 5 years in senior leadership (VP or CMO).
• Proven experience building and scaling marketing functions in high-growth environments.
• Strong expertise in both brand strategy and performance/growth marketing.
• Fluency in both French and English with experience operating across European and US markets.

✨ Nice to Have

• Deep knowledge of adtech and programmatic ecosystems including SSP, DSP, and header bidding.
• Experience launching or scaling brands in new geographies without local teams.
• Ability to operate in product-led or engineering-driven organizations.

🎁 Benefits & Perks

• 🏠 Fully remote work flexibility with optional office access in major European cities.
• 🌱 Career development with training programs, regular feedback, and mobility opportunities.
• ❤️ Comprehensive health coverage and pension support for employees and families.
• 🍽️ Meal allowance and additional employee benefits depending on location.
• 🎉 Regular team events fostering collaboration and company culture.

📨 Hiring Process

Estimated timeline: 3-6 weeks · AI estimate

1. 1Recruiter Call· 30 min
2. 2Hiring Manager Interview· 60 min
3. 3Case Study or Presentation· 60 min
4. 4CEO Interview· 45 min
5. 5Offer· 30 min