2h ago
SVP, Performance Creative
New York, United States
full-timevpDigital Media
Description
You will lead a team of 35+ in creative production, animation, design, creative strategy, and commerce content, partnering with senior leaders to elevate creative impact for top clients. This role blends creative vision with data-driven marketing to drive measurable business gains.
Requirements
- Part creative visionary, part data-driven marketer
- Proven expertise in high-volume digital creative and brand storytelling
- Experience leading influencer campaigns and UGC-style advertising
- Senior leadership experience with ability to partner with C-Suite
- Passion for using data and insights to power creativity at scale
Responsibilities
- Lead creative vision and strategy for Performance Creative unit
- Guide clients through creative innovation across paid social, display, video, UGC
- Advise on generative AI and automation integration in creative production
- Oversee staffing, budgets, and revenue for performance creative accounts
- Stay ahead of digital and content trends to set industry standards
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