2h ago

SVP, Performance Creative

New York, United States
full-timevpDigital Media

Description

You will lead a team of 35+ in creative production, animation, design, creative strategy, and commerce content, partnering with senior leaders to elevate creative impact for top clients. This role blends creative vision with data-driven marketing to drive measurable business gains.

Requirements

  • Part creative visionary, part data-driven marketer
  • Proven expertise in high-volume digital creative and brand storytelling
  • Experience leading influencer campaigns and UGC-style advertising
  • Senior leadership experience with ability to partner with C-Suite
  • Passion for using data and insights to power creativity at scale

Responsibilities

  • Lead creative vision and strategy for Performance Creative unit
  • Guide clients through creative innovation across paid social, display, video, UGC
  • Advise on generative AI and automation integration in creative production
  • Oversee staffing, budgets, and revenue for performance creative accounts
  • Stay ahead of digital and content trends to set industry standards
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