Tech Stack

Description

You will partner with internal and client teams to oversee measurement, insights, and performance optimization for media campaigns. Your work will involve developing measurement plans, managing dashboards, and leading brand health survey programs to drive data-informed decisions.

Requirements

• 4-5 years analytical experience, preferably in advertising or media
• Strong understanding of advertising measurement and analytics
• Experience with ad serving and analytics tools like DoubleClick, Adobe Analytics, Google Analytics
• Proficiency in statistical software such as R or Python
• Experience with data visualization tools like Tableau or Datorama

Responsibilities

• Own analytics and measurement programs for media planning and investment solutions
• Develop measurement plans with internal and client stakeholders
• Manage dashboard and insights programs across campaigns and audience analytics
• Own brand health survey research programs with external partners
• Manage client communication and dashboard timelines