1d ago
Senior CRM Manager
Cape Town
โจ $65k-$95k / yearest.
full-timeseniore-commerce
๐ Tech Stack
๐ผ About This Role
You'll develop and execute end-to-end CRM strategies for Mr D, driving personalized communications and incentive programs. You'll own the Braze CRM platform and lead lifecycle campaigns to boost customer engagement. This role offers exposure to a fast-growing e-commerce group and cross-functional collaboration.
๐ฏ What You'll Do
- Develop and execute end-to-end CRM strategies
- Project manage lifecycle projects and campaigns with Brand, Data, Design teams
- Lead marketing automation strategy using Braze
- Manage creation and execution of email, push, WhatsApp campaigns
- Establish, report on, and improve KPIs for all campaigns
๐ Requirements
- 5+ years work experience, 2+ years in CRM management
- Experience with Braze or similar enterprise CRM platform
- Strong analytical skills to derive insights from data
- Proven record of achieving sales through CRM channels
โจ Nice to Have
- Experience in e-commerce or digital company
- Understanding of lifecycle/1:1 marketing
- Degree/Diploma in Marketing, Business, Advertising or Communication
๐ Benefits & Perks
- ๐๏ธ Market-related Total Remuneration Package with full flexibility
- ๐ Free access to Prosus Academy and online learning
- ๐ Regular social events and out-of-office activities
- ๐ Birthday leave
- ๐ Confidential counselling, legal and financial support
๐จ Hiring Process
Estimated timeline: 2-4 weeks ยท AI estimate
- 1Recruiter Callยท 30 min
- 2Technical Interviewยท 60 min
- 3Final Interviewยท 60 min
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