23h ago
Marketing Operations Manager
Mexico City
$644k-$966k / year
full-time Hybridsoftware
🛠 Tech Stack
💼 About This Role
You'll own Marketto day-to-day and lead the migration from Marketo to HubSpot, serving as the SEM integrations expert. Core impact: define the roadmap for marketing automation, manage high-impact integrations with Google Ads and paid media, and partner with cross-functional teams to improve conversion and data quality.
🎯 What You'll Do
- Administer and optimize Marketo as primary marketing automation platform
- Lead technical execution for forms, landing pages, and lead capture
- Manage webinar operations end-to-end (Zoom/GoToWebinar)
- Own online/offline conversion tracking and enhanced conversions
📋 Requirements
- 5–7+ years Marketing Operations/RevOps at B2B SaaS
- Deep hands-on Marketo admin/owner experience
- Demonstrated experience migrating from Marketo to HubSpot
- Strong working knowledge of SEM/Google Ads strategy and integration
✨ Nice to Have
- Experience with workflow tools like Zapier
- Familiarity with AI tools such as Glean, Profound, HubSpot AI
- Experience designing repeatable processes (campaign templates, migration checklists)
🎁 Benefits & Perks
- 🏥 Health Insurance
- 🦷 Dental Insurance
- 👁️ Vision Insurance
- 🍽️ Meal Allowance
- 💻 Monthly Internet & Electricity Stipend
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