🛠 Tech Stack

💼 About This Role

You'll own the full marketing funnel across B2B2E and DTC, driving brand awareness, growth, and lifecycle strategies. Your strategic vision will directly impact revenue growth in a historically under-innovated sector. Collaborating with executives, you'll redefine the brand and enhance customer experiences.

🎯 What You'll Do

• Define and execute holistic growth strategy across brand, performance, and lifecycle
• Own and evolve brand positioning, voice, and visual identity
• Develop omnichannel acquisition strategies across paid, organic, and partnerships
• Lead creative strategy and production as a unified system

📋 Requirements

• 7-10 years of experience in performance marketing across paid, earned, and owned channels
• Hands-on experience with full funnel campaigns including broadcast media, Google, Meta, and SEO/AEO/GEO
• Strong analytical skills to interpret complex data and turn insights into strategies
• Experience managing multi-channel ad budgets and optimizing for various KPIs

✨ Nice to Have

• Bachelor's degree in Marketing, Business, or related field; MBA or certifications a plus
• Knowledge of digital marketing tools such as Google Analytics, Google Ads, and Facebook Ads Manager
• Exceptional leadership skills and ability to coach teams

🎁 Benefits & Perks

• 🏥 Medical, dental, and vision insurance
• 💰 401(k) retirement plan with company match
• 🏖️ Paid sick leave and vacation days
• 👶 Paid parental leave and holidays
• 📚 Tuition assistance and enhanced family support

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter screen· 30 min
2. 2Hiring manager interview· 45 min
3. 3Strategy presentation· 60 min