Description

You will lead regional field marketing events to drive brand visibility, executive engagement, and pipeline growth. Your role includes operational excellence, vendor management, and delivering business impact aligned with sales and marketing leadership.

Requirements

• Experience in B2B field marketing or event marketing in tech/AI/cloud industry
• Proven ability to plan and execute events that drive pipeline and revenue
• Strong vendor management and budget ownership skills
• Ability to collaborate with sales and cross-functional teams
• Location: Eastern time zone preferred (Boston, NYC, DC, Philadelphia)

Responsibilities

• Define and execute East Region field marketing plan aligned to GTM strategy and revenue targets
• Partner with sales leaders and solutions architects to align on pipeline coverage and target accounts
• Plan and execute regional events, workshops, executive roundtables, and innovation labs
• Manage regional sponsorships and presence at industry conferences
• Track field performance metrics and budget, ensuring ROI discipline