2h ago
Senior Product Marketing Manager
New York
full-timeseniorAdTech
Description
You'll lead go-to-market execution for AI-powered advertising products, shaping messaging and enabling launches that drive adoption and revenue. Partner with Product, Sales, and Customer teams to translate complex innovations into compelling customer value.
Requirements
- 6–10 years experience, including 5+ years in Product Marketing within B2B SaaS, AdTech, or MarTech
- Strong product fluency in advertising workflows and platform ecosystems
- Experience leading large-scale cross-functional launches with measurable impact
- Comfortable working closely with Product teams in discovery and roadmap conversations
- Strong commercial mindset and clear, concise communication skills
Responsibilities
- Own end-to-end go-to-market execution for new platform integrations and cross-suite initiatives
- Act as primary PMM partner for Product, participating in discovery and roadmap planning
- Drive measurable adoption and monetization impact by tracking post-launch performance
- Develop compelling positioning and messaging connecting product innovations to market value
- Lead launch readiness and enablement, delivering customer-facing and sales materials
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