1h ago

Manager, Paid Social

New York, New York, United States
full-timeseniorMarketing and Advertising

Tech Stack

Description

You will lead a team of Paid Social Associates and Sr. Associates, overseeing day-to-day campaign operations across platforms like Facebook, Instagram, and TikTok. Your role involves mentoring team members, optimizing campaigns for high-profile brands, and acting as the primary client contact to drive performance marketing outcomes.

Requirements

  • Substantial experience in account management, planning, or performance media
  • Strong working understanding of paid social platforms (e.g., Facebook Ad Manager, X Ads)
  • Demonstrable experience managing enterprise-level paid social accounts with diverse budgets
  • Ability to translate client goals into paid media strategy
  • Excellent written and verbal communication skills

Responsibilities

  • Lead and mentor Paid Social Associates and Sr. Associates, managing their career development
  • Oversee optimization and maintenance of paid social campaigns across platforms like Facebook, Instagram, Pinterest, SnapChat, Twitter, LinkedIn, TikTok, and Reddit
  • Coordinate assets between creative agencies and manage budgets for client campaigns
  • Analyze data using quantitative skills to provide insights and optimization recommendations
  • Develop and execute campaign tests to create client-specific insights
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