Description

You will shape and execute 6sense's social presence to build a community of B2B go-to-market leaders, developing and publishing high-impact content, fostering community engagement, and activating internal advocacy. Your role ensures social strategy aligns with business goals and drives brand awareness and pipeline contribution.

Requirements

• 8+ years managing social media for B2B tech company or similar environment
• Demonstrated success building engaged audiences on social platforms
• Strong understanding of LinkedIn and B2B social ecosystem
• Experience developing social content strategies aligned with business goals
• Strong writing, storytelling, and editorial instincts
• Experience using social analytics tools

Responsibilities

• Develop and evolve organic social media strategy to grow presence among B2B leaders
• Identify trends and opportunities to position company at center of industry dialogue
• Lead social editorial calendar and create/publish high-impact content
• Foster community engagement with practitioners, customers, partners, and influencers
• Partner with internal teams to drive employee advocacy
• Monitor and analyze social performance metrics to optimize strategy
• Collaborate cross-functionally to amplify campaigns and initiatives