2h ago

Paid Media Analyst

Buenos Aires
full-timemidMarketing and Advertising

Tech Stack

Description

You will be the technical engine behind digital campaign execution, translating client briefs into actionable plans with hands-on implementation in Google Ads and Meta Business Suite, ensuring precision in every digital touchpoint from naming conventions to budget pacing.

Requirements

  • 1-2 years of experience in digital media
  • Hands-on experience with Meta Ads Manager and Google Ads
  • High attention to detail for tracking codes, specs, and budget pacing
  • Proactive in identifying campaign issues and suggesting solutions

Responsibilities

  • Execute Meta Ads campaigns (audience building, creative testing, troubleshooting)
  • Manage Google Ads (Search, Display, Video) implementation and daily activities
  • Build rigorous naming conventions and UTM structures for clean data
  • Review digital assets for technical compliance before launch
  • Monitor live campaigns and recommend bidding adjustments, creative swaps, or audience pivots
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