1h ago

Sr Associate - Paid Search and Social

Pune, Maharashtra, India
full-timeseniorAdvertising / Marketing

Tech Stack

Description

In this role, you will manage paid search and social campaigns for international clients, focusing on keyword/copy creation, audience sizing, reporting, and optimization. You'll analyze campaign data to drive strategic decisions and communicate insights to clients.

Requirements

  • Graduate with at least 3 years of relevant work experience
  • Strong work ethic with ability to manage multiple projects under pressure
  • Excellent writing, math, multi-tasking, organization, and communication skills
  • Preferably Google Ads and Facebook Blueprint Certified Professional
  • Proficient in Excel and PowerPoint; knowledge of HTML, Flash, JavaScript is a plus

Responsibilities

  • Client communication to understand requirements and discuss campaign strategies
  • In-depth understanding of conversion attribution modeling and marketing funnels
  • Data segmentation and analysis to drive strategic approaches and share insights
  • Daily management and optimization on biddable platforms (Google Ads, Bing, Facebook, etc.)
  • Competitor market analysis and staying updated on biddable industry trends
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