Description

In this temporary role, you will lead data strategy and planning for a major client, driving customer insights, measurement, and innovation. You'll work hybrid in London, collaborating with a large team to deliver end-to-end data-driven marketing solutions.

Requirements

• Currently in a similar Senior Data Strategy/Planning role
• Ability to apply data creatively to solve business problems
• Demonstrable experience using insights to develop marketing strategy and improve ROI
• Highly numerate and logical thinker
• Strong collaboration and communication skills

Responsibilities

• Design data-driven communications strategies using 1st and 3rd party data
• Design test plans for campaigns and support data strategy proposals with business cases
• Create statistically significant measurement and reporting
• Collaborate across teams to deliver integrated data-driven solutions
• Interpret analysis findings and make recommendations for future campaigns