💼 About This Role

You'll drive enterprise B2B pipeline through account-based marketing programs for a fintech platform serving small businesses. You'll own paid media, high-touch events, and performance analysis to generate marketing qualified leads in close partnership with Sales. This role reports to the Head of Marketing and offers significant ownership and impact.

🎯 What You'll Do

• Develop targeted ABM programs from Sales' account list
• Own paid media campaigns across B2B channels
• Execute high-touch programs like executive dinners and direct mail
• Analyze pipeline performance and report on trends

📋 Requirements

• 5+ years B2B demand generation experience with measurable pipeline impact
• Self-starter who drives initiatives independently
• Account-based marketing expertise with complex buyer landscapes
• Hands-on paid media experience across B2B channels

✨ Nice to Have

• Experience in B2B SaaS, fintech, or platform business
• High-touch program execution (executive dinners, direct mail)
• Familiarity with Salesforce, Iterable, Webflow, or HubSpot

🎁 Benefits & Perks

• 📈 Equity grant
• 🏖️ Unlimited PTO
• 🏠 Work from home flexibility
• 🚗 Commuter benefits
• 🍽️ Free lunches