15h ago
Director, B2B Data Strategy & Revenue Analytics
Remote, United States
$140k-$160k / year
full-timedirector Remoteconsulting
๐ Tech Stack
๐ผ About This Role
You'll own marketing measurement from click to revenue, diagnosing where tracking breaks and fixing root causes across platforms. You'll ensure campaign data flows cleanly from web to CRM so leadership can trust the numbers. This role integrates measurement engineering with operational discipline.
๐ฏ What You'll Do
- Define tracking strategy across web, media, marketing automation, and CRM.
- Lead implementation and QA of tagging, event tracking, and UTM governance.
- Validate campaign setup for clean data flow through funnel stages.
- Investigate and resolve discrepancies in attribution, conversion, and revenue data.
๐ Requirements
- B2B/demand generation measurement experience.
- Deep hands-on knowledge of Google Tag Manager.
- Strong working knowledge of Salesforce, HubSpot, Marketo, or Pardot.
- Experience with account-based platforms like Demandbase or 6sense.
โจ Nice to Have
- Offline conversion imports, lead-to-account matching, or multi-touch attribution.
- SQL skills for data validation.
- Experience with warehouse, BI, or reverse ETL environments.
๐ Benefits & Perks
- ๐๏ธ Unlimited PTO
- ๐ถ 100% Paid Parental Leave
- ๐ 401(k) Matching
- ๐ฅ Medical, Dental, Vision, Life, Pet Insurance
- ๐ Remote-first Culture
๐จ Hiring Process
Estimated timeline: 3-5 weeks ยท AI estimate
- 1Recruiter phone screenยท 30 min
- 2Hiring manager interviewยท 45 min
- 3Technical/panel interviewยท 60 min
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