7h ago
Director of Demand Generation
Canada
โจ $150k-$220k / yearest.
full-timedirector Remotecybersecurity
๐ Tech Stack
๐ผ About This Role
You'll build and scale a demand generation engine for a high-growth AI and data security SaaS company, driving enterprise pipeline through ABM and multi-channel campaigns. You'll lead strategy, optimize digital channels, and collaborate with Sales across global markets.
๐ฏ What You'll Do
- Build and scale demand generation engine for enterprise and mid-market accounts
- Execute integrated campaigns across LinkedIn, paid media, SEO, and AI search
- Own performance metrics: MQLs, SQLs, CAC, conversion rates, pipeline contribution
- Leverage AI tools and automation to improve campaign efficiency and targeting
๐ Requirements
- 8+ years of demand generation experience in B2B SaaS
- Strong expertise in ABM strategy and enterprise marketing
- Deep understanding of marketing analytics including attribution modeling
- Hands-on experience with HubSpot or comparable CRM/marketing automation
โจ Nice to Have
- Experience in cybersecurity, enterprise security, IT, or data governance
- Bilingual proficiency in English and French
๐ Benefits & Perks
- ๐๏ธ Up to six weeks PTO
- ๐ฅ Comprehensive health coverage
- ๐ฐ Competitive compensation package
- ๐ป Flexible and collaborative work environment
- ๐ Opportunity to work on cutting-edge AI and data security challenges
๐จ Hiring Process
Estimated timeline: 2-4 weeks ยท AI estimate
- 1Recruiter Screenยท 30 min
- 2Hiring Manager Interviewยท 45 min
- 3Panel Interviewยท 60 min
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