4h ago
Field Activation Specialist
Toronto, ON
✨ $50k-$70k / yearest.
full-timemidbeverage / consumer goods
🛠 Tech Stack
💼 About This Role
You'll drive brand awareness and sales growth for Yerba Madre through product sampling and grassroots activations in local communities. Balancing 70% field sales execution with 30% marketing activation, you'll build retail relationships and connect with consumers.
🎯 What You'll Do
- Execute field sales plans and meet KPI targets
- Expand distribution in On-Premise accounts
- Organize grassroots events and activations
- Track in-store promotions using Karma
📋 Requirements
- 3+ years of related sales experience in DSD beverage
- Associate or bachelor's degree
- Valid driver's license with clean driving record
- Reliable vehicle and smartphone
✨ Nice to Have
- 1-2 years of field marketing experience
- Experience with student ambassador programs
- Proficiency in MS Office
🎁 Benefits & Perks
- 💰 Competitive pay including variable bonuses
- 🏥 Medical benefits (implied by competitive benefits package)
- 📅 Flexible schedule with 1 day home office
🚩 Heads Up
- Role mixes sales and marketing with a 70/30 split, which may require diverse skills
- 90% travel requirement could be demanding
- Salary not explicitly stated, only estimated
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