21h ago
Account Based Marketing Manager
San Francisco (CA), Denver (CO), New York (NY)
$117k-$180k / year
full-timemid Hybridsoftware
🛠 Tech Stack
💼 About This Role
You'll design and scale the account-based growth engine for strategic enterprise accounts, owning end-to-end strategy and execution of personalized campaigns. You'll work in lockstep with Sales, RevOps, and Product Marketing to turn target accounts into closed-won revenue. This is a foundational builder role standing up the ABM function from scratch.
🎯 What You'll Do
- Own ABM strategy for Strategic & Enterprise accounts
- Develop account segmentation frameworks and prioritize accounts
- Create personalized multi-channel campaigns for target accounts
- Build and track KPIs tied to revenue outcomes
📋 Requirements
- 5-7 years in B2B growth marketing with ABM and demand gen experience
- Proven track record of generating pipeline through account-centric campaigns
- Experience working closely with Sales on named accounts and complex buying groups
- Hands-on experience with ABM platforms like Salesforce, HubSpot, 6sense, Demandbase
✨ Nice to Have
- Experience selecting and implementing ABM tools
- Ability to influence cross-functional teams
- Data-driven and metrics-oriented mindset
🎁 Benefits & Perks
- 🏖️ Unlimited PTO
- 📈 Equity in a funded startup
- 🏥 Health insurance
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