Tech Stack

Description

You will lead supply-side expansion for Coupang's programmatic ad products in Taiwan, onboarding direct app and web publishers via API integrations. You'll negotiate commercial agreements and bridge technical alignment between Coupang and partners.

Requirements

• 8+ years in Business Development with focus on Programmatic Advertising or SSPs
• Deep understanding of publisher monetization and API-driven e-commerce
• Familiarity with API request flow, metadata passing, and e-commerce engine filtering
• Native-level Mandarin and professional English proficiency

Responsibilities

• Identify and onboard high-intent mobile app and web publishers in Taiwan
• Transition partners from legacy display models to Direct API integrations
• Negotiate complex commercial agreements for long-term value
• Act as bridge between Coupang product team and partner engineering
• Guide developers through programmatic bidding transition