3h ago
Manager, Content Strategy & Insights
Bangkok, Thailand
full-timemanagertravel Visa Sponsor
Description
You'll lead the creation of data-driven narratives for partners, working with commercial, product, and regional teams to drive engagement and commercial outcomes. You'll also collaborate with analytics and AI/engineering teams to build AI-powered content products.
Requirements
- Experience in content strategy, insights, or product marketing, preferably in travel or e-commerce.
- Strong analytical skills with ability to turn data into compelling narratives.
- Experience working with senior stakeholders across commercial and product teams.
- Familiarity with AI/engineering collaboration for building data-driven products.
- Excellent communication and storytelling skills.
Responsibilities
- Identify content needs and translate business priorities into content plans with senior stakeholders.
- Analyze partner performance, market, and competitive data to develop insights and narratives.
- Define the story to tell, to which partners, through which channels, and its commercial impact.
- Work with analytics and AI/engineering teams to build and ship AI-powered content products.
- Shape data into content and product marketing strategy that drives partner action.
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