2h ago

Product Marketing Lead - Launches

Boston, MA
full-timeseniorMarketing Technology

Description

You will own product storytelling for Klaviyo, define portfolio narratives, and lead go-to-market for major launches. Collaborate with product, R&D, and cross-functional teams to turn complex innovations into compelling stories that drive adoption and excitement.

Requirements

  • 8+ years of product marketing experience in SaaS
  • Strong messaging and positioning skills
  • Excellent writing and storytelling abilities
  • Customer-first mindset
  • Collaborative and able to keep projects moving

Responsibilities

  • Define and evolve Klaviyo's portfolio narrative, tying products to the company story
  • Lead go-to-market for major product and platform launches
  • Build cross-product narratives for data, AI, marketing, service, and analytics
  • Monitor market shifts and tech trends to inform messaging
  • Contribute to flagship events and keynote storytelling
0 views 0 saves 0 applications